Keyword analysis plays a pivotal role in SEO and therefore in the process to achieve high site search ranking. You should always keep a close eye on the relevance of your keywords for your business.

Being part and being active in online social networks and forums related to your niche is another strategy you can use to increase search ranking. With social media and forums you basically have free advertising opportunities.

If keywords and keyword phrases are the number one component, then keyword density is number two. Keyword density is the number of times a keyword or keyword phrase appears in your article.

The best way to do this is to use your article resource box. Write a brief description about yourself, your site, and your product or service. Then, place the link immediately after your product description. Your visitors will most likely click on the link to go directly to your site for additional information.

The number and quality of links to a page determine Page Rank. Both the quantity and quality of text links are important. Always try to get links from web pages with a Page Rank rating of at least four or five. Concentrate on getting as many different quality sites as possible to link to one page on your site .

As a result of the above, a website that ranks well for a variety of related keywords, will always rank naturally for the main keyword. This is how Google delivers relevant results to their end user and keeps people coming back time and time again.

Keyword research is an important part of any online marketing endeavor. If done right, it will lead to sustained profitability for your website. The New Methodology of Keyword Research using Four Golden Rules is what I share in this article.

High search engine ranking through the use of optimization is certainly an important component of Search engine optimization, having said that the rules are changing quickly, and what used to often be only a technical process is quickly evolving into a creative writing process.

Optimise each page on your website for just 1 keyword. Every page on your website should only be optimised for one keyword. If you have any more, ranking for your target keywords will get much more difficult.

Many companies still make the mistake to attempt to get ranked for generic keywords. This is often costly mistake. You will simply loose your time, money and resources to get ranked for generic keyword.

After making the detail analysis the SEO experts first doing the optimization work. Foremost is the on page optimization. On page optimization mainly deals with the fine tuning of the content of the website. This will help to improve search engine rank definitely.

Focusing on keyphrases rather than keywords will establish in your own mind the core activity of your business and where you are most competitive.

This is in turn should feed to the rest of your business and help create a really targeted offering that focuses on your customers needs.

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